Creative Director + Brand Designer

About

Design is not just what it looks like and feels like, design is how it works.
- Steve Jobs

 

Gianfranco Zangari

I am a life-long designer, constantly seeing the beauty in design all around us, and wondering why Avatar still decided to use Papyrus as their font!

After graduating from Ryerson University’s Graphic Communications program in 2009, and Sheridan’s Adobe Certification program in 2011, I went on to work as a Designer and Director for some of the most iconic Canadian brands. I’ve had the opportunity to create some amazing work for brands like Danier Leather, Canadian Tire, Sears Canada, Harvey’s, & Swiss Chalet just to name a few. 

Fast forward to 2022, and I started as the Creative Director for Pineapple Financial; a Canadian-owned & operated mortgage corporation serving brokers and clients alike, at a time when the Canadian housing market needed it most! 

As Creative Director, I’m motivated to create a cohesive brand experience at every level. Through video and digital ads, to social media and even traditional print; brand consistency in all aspects is key to creating truly great work, and helping a brand succeed and stand out.

I strive to be a good designer and strategist, but more than that, I strive to be a great mentor and leader. I’m very fortunate to help mentor young designers and help them shape their careers as they grow and learn. 

My goal is simple, create beautiful brands, while helping the next generation of designers find success. Graphic Design is not a subjective medium like art is. If you have to think about it for too long, you’ve failed as a designer. So join me and help bring good design into this world.