Creative Director + Brand Designer
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Corby Spirit & Wine

Corby Spirit
& Wine

Neck Tag & Sell Sheet Design

While at SJC, I had the pleasure of working on new creative designs for a company called Corby Spirit & Wine. I was tasked with working on 2 of their whisky product brands; Gooderham & Worts, and Pike Creek. The focus was to design an appealing 'Neck Tag' as well as a comprehensive sell sheet for each of the whiskys.

This project presented a unique set of challenges as well as opportunities, as these pieces had to be both informative as well as brand building pieces.

These concepts have since been chosen and approved by the client to proceed onto the development stage.

The Corby website can be viewed at www.corby.com

Final mocked-up concept of the Gooderham & Worts Neck Tag
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Poster Mockup

Gooderham & Worts - Label Design

Packaging label design for a leading Canadian marketer and distributor of spirits and imported wines.

The focus was to design an appealing 'Neck Tag' that would further elevate the brand and its heritage as well as elaborate on what makes this a premium Canadian whisky.

Date:

2017

Client:

Corby Spirits & Wine

Role:

Packaging Design

URL:

corby.ca/en/our-brands/

Tags:

Branding, Design, Packaging, Vintage